Sweeping Corporation of America had a long-standing digital presence that no longer reflected the scale, reliability and operational maturity of the company. The challenge was not only to redesign the website visually, but to modernize a business-critical platform for a large nationwide organization without disrupting its daily operations.
The project required careful planning around CMS flexibility, hosting migration, third-party integrations, lead capture flows and a smooth deployment process. Every form, tracking event, and integration had to be preserved and tested to ensure that no incoming lead was lost during the transition.
For a company of this scale, the redesign was less about creating a new look and more about building a stable, scalable and future-ready digital foundation.